11.2014
Services: Graphic Design – Poster Series
Project at Köln International School of Design – supervised by Prof. Iris Utikal and Prof. Michael Gais; Cooperation with Deutsches Studentenwerk (German Student Union)
For this project I participated in the 29th poster competition “Wie ge-wohnt” by creating a poster on the theme of student living. The goal was to interpret the topic in a humorous, unexpected, and visually engaging way while developing a strong conceptual approach for competition-level work.
Students, young adults, and visitors of the exhibition “Raumkollektiv” and the travelling exhibition form the student services as well as a broader audience interested in experimental poster design and contemporary graphic communication.
I explored different visual interpretations of student housing, focusing on everyday experiences and turning them into playful, conceptual poster ideas. The process involved testing typographic compositions, visual metaphors, and humor-driven narratives to create surprising and memorable designs.
I created three different posters for this competition. Apart from the competition they were displayed with 30 other posters on the topic in the exhibition “Raumkollektiv” on Dec 13th 2014 in cooperation with “KULTUR/ küsst/KÖLN” in Werkstatt Stadtwaldholz in Cologne and got published in the magazine null22eins.
One poster, “Twenty of me,” was chosen among the top 30 entries in the competition and was therefore shown in an exhibition which was touring for nearly two years through all kinds of student services (“Studentenwerke”) throughout Germany. The project demonstrates a strong conceptual approach combined with playful visual storytelling in poster design.
This Din A1 poster plays with its own size as a reference, because it‘s the equivalent of a half square meter. With its slogan it criticizes the minimum number of square meters for living.
Poster 1 – Winning Poster
Here is the “scarce of living space that is affordable for students” theme. Ironically the stacking of home furniture in miniature look of doll furniture is titled as “order”. However, the slogan throws out a positive feeling. The student is already satisfied with little.
Poster 2
This poster presents an infographic and visualizes the diversity of living forms from students. A key in the lower right corner give some indication of which way of living depends on which color.
Poster 3
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